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			<title>The view from WRAP</title>
			<link>http://www.wrap.org.uk/go.rm?id=20446</link>
			<description>Personal reflections from the staff at WRAP on waste, recycling, resource efficiency, climate change and the environment.</description>
		
		
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				<title>An appetite for plastics</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/ZVxThpAilHg/go.rm</link>
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				<description>An appetite for plastics&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/ZVxThpAilHg" height="1" width="1"/&gt;</description>
				<pubDate>Tue, 31 Aug 2010 00:00:00 -0100</pubDate>
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			<item>
				<title>Where Did That Year Go</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/aifO4BieH78/go.rm</link>
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				<description>Where Did That Year Go&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/aifO4BieH78" height="1" width="1"/&gt;</description>
				<pubDate>Tue, 20 Jul 2010 00:00:00 -0100</pubDate>
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			<item>
				<title>Lord Henley backs Courtauld as communication remains key</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/NLgtEesGME0/go.rm</link>
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				<description>Lord Henley backs Courtauld as communication remains key&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/NLgtEesGME0" height="1" width="1"/&gt;</description>
				<pubDate>Fri, 02 Jul 2010 00:00:00 -0100</pubDate>
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			<item>
				<title>Give your unwanted small electricals a new lease of life this Recycle Week</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/p28XQt-0Ea4/go.rm</link>
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				<description>wrap blog on recycle now&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/p28XQt-0Ea4" height="1" width="1"/&gt;</description>
				<pubDate>Fri, 18 Jun 2010 00:00:00 -0100</pubDate>
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			<item>
				<title>Futuresource creates a buzz</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/w3yCSbcgwtg/go.rm</link>
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				<description>&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/w3yCSbcgwtg" height="1" width="1"/&gt;</description>
				<pubDate>Thu, 17 Jun 2010 00:00:00 -0100</pubDate>
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			<item>
				<title>Scotland sets quality agenda</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/9-hActQ6oXM/go.rm</link>
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				<description>Scotland sets quality agenda&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/9-hActQ6oXM" height="1" width="1"/&gt;</description>
				<pubDate>Fri, 11 Jun 2010 00:00:00 -0100</pubDate>
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			<item>
				<title>Addressing date label confusion ? one step towards reducing food waste</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/CVGErey7iPk/go.rm</link>
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				<description>It was great to see the FSA announcing their food date label consultation with industry last week.  We know from research carried out with the FSA that consumers are confused about what ?best before? and ?use by? date labels actually mean.&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/CVGErey7iPk" height="1" width="1"/&gt;</description>
				<pubDate>Mon, 29 Mar 2010 00:00:00 -0100</pubDate>
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			<item>
				<title>How ?The Easter Egg Principle? can change the world</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/00_8g63GMxM/go.rm</link>
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				<description>In the fiercely competitive world of retail, first mover advantage can bring rich rewards. However in largely untested waters such as environmental innovation there are many barriers to change. This came home to me when WRAP worked with a group of confectionary brands to find ways of reducing the packaging around Easter Eggs: they were understandably cautious about acting alone: would less packaging make the eggs look smaller and less attractive to customers and therefore put them at a competitive disadvantage, hitting sales?&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/00_8g63GMxM" height="1" width="1"/&gt;</description>
				<pubDate>Mon, 15 Mar 2010 00:00:00 -0100</pubDate>
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				<title>The changing landscape of plastics</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/3gphO0BrbKE/go.rm</link>
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				<description>Harnessing entrepreneurial spirit to build new markets is going to be key to Britain?s efforts to pull itself out of the gloom.&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/3gphO0BrbKE" height="1" width="1"/&gt;</description>
				<pubDate>Wed, 24 Feb 2010 00:00:00 -0100</pubDate>
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			<item>
				<title>Resource efficiency - moving up the agenda</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/K4EMu-KD__U/go.rm</link>
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				<description>&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/K4EMu-KD__U" height="1" width="1"/&gt;</description>
				<pubDate>Tue, 27 Oct 2009 00:00:00 -0100</pubDate>
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			<item>
				<title>Recycling rewards</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/VYSaNgvVv9A/go.rm</link>
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				<description>&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/VYSaNgvVv9A" height="1" width="1"/&gt;</description>
				<pubDate>Tue, 20 Oct 2009 00:00:00 -0100</pubDate>
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			<item>
				<title>Already looking forward to Recycle Week 2010!</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/HD-Ps32LYn0/go.rm</link>
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				<description>&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/HD-Ps32LYn0" height="1" width="1"/&gt;</description>
				<pubDate>Thu, 09 Jul 2009 00:00:00 -0100</pubDate>
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			<item>
				<title>Let's waste less</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/zdETmGUSpjI/go.rm</link>
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				<description>&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/zdETmGUSpjI" height="1" width="1"/&gt;</description>
				<pubDate>Fri, 19 Jun 2009 00:00:00 -0100</pubDate>
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			<item>
				<title>Thanks a billion - recycling is paying off</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/0MZDMRi8yJk/go.rm</link>
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				<description>The efforts of the UK's recyclers have saved an amazing amount of materials.  And Recycle Now is celebrating that this week.&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/0MZDMRi8yJk" height="1" width="1"/&gt;</description>
				<pubDate>Fri, 13 Mar 2009 00:00:00 -0100</pubDate>
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			<item>
				<title>Press reports threaten the hard work of the UK public</title>
				<link>http://feeds.wrap.org.uk/~r/TheViewFromWrap/~3/kt_KcJx-e-8/go.rm</link>
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				<description>&lt;img src="http://feeds.feedburner.com/~r/TheViewFromWrap/~4/kt_KcJx-e-8" height="1" width="1"/&gt;</description>
				<pubDate>Thu, 29 Jan 2009 00:00:00 -0100</pubDate>
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